Instagram is becoming more and more successful and companies decide to bet on this social network to increase their community, engagement and visibility. Not only the statistics of Instagram matter, the size of photos also counts.
In addition Instagram is the social network of photographs, and for this reason it is very important to know the size of the photos in Instagram. It is essential to know the exact measurements of photos, videos, stories, etc.
Profile image size
Your profile picture is your trademark and that image will make you recognizable amongst your followers. When it comes to your personal profile, it is also important to use that same photo with the rest of your social networks so you can be easily remembered.
Optimum size: 110px x 110px.
Maximum resolution: 180px x 180px.
Instagram Image Sizes: Photo Posts
Since 2015 you can upload both horizontal and vertical photos to Instagram, something that has made it much easier for us to hang the photo we want.
INSTAGRAM SQUARE PHOTOS:
Although Instagram added horizontal and vertical photos the square images are still a success and a symbol of Instagram.
- 1:1 ratio aspect
- 1080px by 1080px but Instagram will compress the file and it will be displayed close to 600px by 600px.
INSTAGRAM HORIZONTAL PHOTOS: LANDSCAPE
- Instagram recommends an aspect ratio of 1.91:1 but you can go up tu 16:9.
- 1080px by 566px but it is also possible to use a smaller size such as 600px by 400px.
INSTAGRAM VERTICAL PHOTOS: PORTRAIT
- Aspect ratio of 4:5
- 1080px by 1350px, however, Instagram will show it as a 480px x 600px image.
Instagram image size: Video Posts
On Instagram, you can upload a video to your timeline or share it to Instagram stories. The correct size to use will be determined by where you publish it:
SQUARE VIDEOS
- Aspect ratio of 1:1
- 1080px by 1080
- Duration between 2 and 60 seconds
HORIZONTAL VIDEOS: LANDSCAPE
- Ascpect ratio between 1.91:1 amd 16:9
- 1080px by 607px
Instagram Images Size: Instagram Stories
- Aspect ratio of 9.16
- 1080px by 1920px
Instagram Sizes: IGTV
IGTV videos can be both: vertical and horizontal.
VERTICAL IGTV
- Maximum aspect ratio 9:16 and minimum of 4:5.
- 1080px by 1920px
HORIZONTAL IGTV
- Maximum 16:9 and minimum 5:4.
- 1920px by 1080px
IGTV COVER PHOTO
- Aspect ratio 1:1.55
- 420 x 654 px.
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